Magdalena Markowska (PhD) is Associate Professor at Umeå University, Sweden. She contributes to research in areas of identity, the interplay between structure and agency as well as the performative role of context in entrepreneurial endeavors and (women) entrepreneurs’ wellbeing. She teaches entrepreneurship and leadership courses. Magdalena has published in peer reviewed journals: Entrepreneurship Theory and Practice, Small Business Economics, Entrepreneurship and Regional Development, Journal of Family Business Strategy among others as well as in edited books, has co-edited a book entitled Contextualizing Entrepreneurship in Emerging Economies and Developing Countries.